Posts Tagged "advertising"

A_brief_history_of_digital_signage_featured

A brief history of digital signage

Innovation is at the core of every change. Be it scientific, technical, geographic, or linguistic – it affects all spheres of living and reshapes the way we view the world. The advancement in IT and technology, in general, has …

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The impact of digital signage on advertising

The Impact of Digital Signage on Advertising

Despite the popular belief, advertising is not the product of the modern society nor the twenty-first century. It is believed that it originates back to ancient Egypt when people used papyrus to make sales messages or posters, and ancient China, where advertising was only oral. Europe saw its first advertisers…

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Digital Signage and the New Car Dealer

Digital Signage and the New Car Dealer

Customer experience, engagement, and sales can all benefit from the right digital signage (DS) strategy in new car dealerships. Digital media has and continues to make expanding inroads into a wide variety of retail spaces, offering businesses an opportunity to promote the brand, educate customers about products and increase overall…

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