3 digital signage strategies for improving user experience at your car dealership 797

3 digital signage strategies for improving user experience at your car dealership

In the age of digital technologies, it is clear that customers demand more. What the customer wants must become a prerogative. Every store, every interactive kiosk, every car dealership. We all need to understand the power that digital signage has when it comes to improving the user experience.

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The text advantage: Why your dealership should use texting? 797

The text advantage: Why your dealership should use texting?

Text messaging is taking over. No, this is not old news from the 1990s. It is 2017, and everybody is talking about texting. “Why, isn’t texting available for a long time and an old technology?”, one might ask. It is, but it is also the one that is currently flourishing….

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Phone calls not preferred 797

Phone calls not preferred research shows

Are you a talker or a texter? Or do you prefer sending emails? February 2017 data show that US smartphone penetration surpassed 80 percent in 2016 (source: ComScore), making this growth the largest so far. However, the most basic function of a phone – the call – seems not to…

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Advantages and disadvantages of texting 797

Advantages and disadvantages of texting

Mobile smartphones have become an evermore important part of our lives since their introduction a tad over ten years ago. One of the most convenient things about today’s phones is the simplicity of texting. Obvious advantages include fast and direct communication, but texting does have disadvantages. Below I will touch…

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Digital signage is for everybody 797

Digital signage is for everybody (not just the pros)

As opposed to static signs, dynamic signage is considered one of the best investments into business. Even though it has been around for more than a decade, many car dealers still do not see the full scope of its application, so they avoid using it thinking that it is made…

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Accelerate approval times-with mobile texting 797 3

Accelerate approval times, increase productivity and CSI with mobile texting

Mobile texting is a powerful technology. Integrating a texting solution within your automotive business may be the smartest decision you make this year for many a reason.

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5 facts about digital signage 797

5 facts about digital signage to uplift your dealership sales

In the digital era, digital signage plays a bigger role than traditional promotion options. In fact, some studies have shown that it is even more influential than TV or the Internet.

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Forrester's 2017 customer service trends 797

Forrester’s 2017 customer service trends

Every year, Forrester publishes their customer service trends report, and 2017 is not an exception. To see what we can expect in this field, we are here reporting on the six most important predictions of Forrester’s analyst Kate Leggett who believes that operations will become smarter and more strategic. Let’s…

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Sexting from Congressman to Car Dealerships 797

Sexting – from Congressman to Car Dealerships

The rapid development of communications technologies in the last quarter of a century has indeed transformed how people interact with each other — unfortunately, sometimes new technologies introduce inappropriate behavior. Sending sexually explicit text messages is one of these behaviors, it is called sexting.

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Happy 25th birthday mobile texting 797

Happy 25th birthday, mobile texting!

This year mobile text messaging celebrates its 25th birthday. Many things have happened since 1992 when the first text (in history) was sent.  Since then, texting truly has become a cultural phenomenon, and it has undoubtedly changed the way people communicate, both among themselves, and with companies. But how did…

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